League announce Champion as new jersey sponsors for three seasons
The NBL season may have come to an unceremonious end, but the league hasn’t stopped working and preparing for an even bigger season next time around.
After the Perth Wildcats were crowned NBL champions once again, the NBL implemented a key change for the coming three seasons by bringing in Champion as the new jersey sponsors.
Of course Champion made it to the big time back in the 1990s and into the early 2000s when they produced on court jerseys for the NBA and now they set to feature on the biggest stage of all in Australia.
## ## Under the three year agreement, Champion will design brand new team jerseys for the 2020/2021 NBL Season, along with a range of NBL club streetwear for basketball fans to enjoy.
are thrilled to welcome Champion into the NBL family during a very exciting time for the sport, NBL Owner and Executive Chairman Larry Kestelman said in a statement. With record attendances, a growing global audience and an incredible quality of basketball, I firmly believe the NBL is now the best league in the world outside of the NBA.
is an iconic brand and we look forward to working with them and creating something special for players and fans.
would also like to thank Justin Kestelman and his team at First Ever for creating an amazing apparel program and growing the category to a level that a brand like Champion is partnering with the NBL. Bortolussi, Group President, HanesBrands (owner of the Champion brand) said: passion for basketball is growing rapidly and our partnership with NBL is an exciting one.
is passionate about supporting athletes to achieve their potential, from the elite level in the NBL to grassroots, we encourage everyone to your own Champion been producing Authentic American Athletic Wear since 1919 and we look forward to bringing our sport capability to the on court apparel range for players and developing street wear for fans to enjoy.